TV Spots
104.9 THE RIVER
Videography
Do you think TV when you hear Radio?
Radio isn’t enough anymore. The need to be active on social media and all platforms is vital to any brand. These campaigns were to create a prescience on local television and promote the uplifting messages of the station.
This campaign was to promote the music and letting it move you. How it can be encouraging and good feeling when you listen.
Music That Moves You
This campaign was to communicate a new push at 104.9 the River to play more new music and go against the traditional thought that radio just plays the same old songs all day.
Bill Doesn’t Like New Things
There are numerous previous campaigns done for 104.9 the River each focusing on an aspect of the music. Most of these were big social pushes and short stints on the air.